According to research from Internet Retailer, people watching an animated explainer video are 85% more likely to buy your product, and conversion rates could increase up to 20%.
Explainer videos are probably the best way for your target audience to understand what your product or service is all about. It utilizes a combination of colorful motion graphics and character animation to explain a sophisticated product or service in an educational, compelling, and sometimes entertaining way.
Also, through Google’s algorithm, your explainer video has a 50 times better chance of appearing among the top page results than text only web pages.
We love making Explainer Videos for great brands.
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